Finding Your Niche and Most Trending Products to Sell Online in 2017-2018
“Be different” – perhaps one of the greatest marketing slogans of all times. In fact, it’s so great that it could be placed right next to Shakespeare’s classic dilemma “to be or not to be”. No, this article is not about inspirational quotes or classic literature, but rather about something that is more trendy and relevant to those who are looking for the “next big thing” in gadgets, technology, ecommerce, social media, clothing, web design or other popular online niches. However, there is a significant correlation between those previous two and someone who is looking for a trending online niche or product to start a new online business. What are the untouched niche markets?
Sooner or later, an entrepreneur will face a dilemma: which product or niche to choose or not to choose (hence “to be or not to be”), which type of business model to go for and so forth. Eventually, the choice will be made based on market research, competition analysis and various other factors.
But before all this or somewhere along the line, an entrepreneur will have to determine how to create a unique value proposition and differentiate from competitors (hence “Be different”). These are complex stages of building a successful niche website and we will explain them in detail in our future posts. For now, our focus is on “buzzing” online products and trending online niche markets, that will be huge in the upcoming year of 2018.
Top 12 trending products and niche markets for 2018:
Virtual reality – one of the most trending and talked about niche markets in the gaming industry, may also be one of the most difficult to enter and compete with established brands. Looking on the bright side, Virtual Reality is relatively new and emerging industry.
VR market is very saturated, but the ultimate performance and potential applications of this technology are relatively unexplored. Will it enter and dominate social media, ecommerce or online shopping fields? One could say that might happen in the next few years and we all will be trying on clothes or sunglasses in VR world, but it’s difficult to say if that will be the case.
2. Electric Skateboards and E-scooters
While self-balancing scooters, a.k.a. hoverboards, became obsolete due to fire hazard and copyright issues, electric skateboard niche market is growing steadily. Several electric skateboard start-ups did very well on crowd funding platforms like Kickstarter and Indiegogo: Leafboard, Stary, Unlimited’s EON, Movpak , just to name a few.
- New power core Technology and design features 2x the increased ride Time and 50% more power than the original Razor E90
- Maintenance free with no Alignment, no chain, and no chain tensioner needed
- Features a kick start, high-torque hub motor, push-button throttle, hand-operated front fender brake, urethane front wheel, and retractable kickstand
- Recommended for ages 8 and up; supports riders up to 120 pounds
- Features rear wheel drive for increased traction and control
- All steel frame and fork construction. Front Wheel: 200 mm pneumatic front tire
- Features kick start, high-torque, chain-driven motor, twist-grip acceleration control and hand operated front brake
- For ages 8 and up;120 lbs Assembled Product Dimensions: 32.5 x 16 x 36 (inches); 8 inches pneumatic front tyre
- Run time: Up to 40 minutes of continuous ride time. Run time may vary depending on riding conditions, climate and/or proper maintenance.
- Features rear wheel drive for increased traction and control
- [EXTREMELY FAST AND LONG-RANGE BATTERY LIFE] - A 250W motor propels the e-scooter to a max speed of 15.5 MPH. High capacity battery with a maximum travel range of up to 18.6 miles under specific...
- [PORTABLE FOLDING DESIGN] -Weighs just 26.9 lbs. Portable folding design for easy storage at home or hand carry when necessary.The sturdy frame is made of aerospace-grade aluminum
- [DOUBLE BRAKING SYSTEM] - Features a disc braking and eABS regenerative anti-lock braking system for an efficient, responsive braking distance of just 13.1ft.The large 8.5-inch front
- [INTUITIVE AND EASY-TO-LEARN] - Intuitive controls simplify learning and use for all ages while improving safety. The scooter frame, components and accessories use the same geometric design language
- [INTELLIGENT DESIGN]-The minimal yet modern design of Mi Electric Scooter has been awarded the prestigious Red Dot "Best of the Best" Award, as well as the iF Design Award 2017
3. LED shoes
GetLitShoes.com, one of the leading retailers in the LED shoes niche market, slogan says: “Our LED shoes change colors so you can express yourself the way you want”. I always thought that there are better ways to express yourself, but hey, they got the point. Teenagers love to experiment with their style and lighting shoes are perfectly suitable that.
- SIZE TIPS: Unisex. True to women's size,Please refer to our size chart in description for men.
- SWITCH INSTRUCTION: Hidden switch button, 1" beside the usb outlet, along the inside hem. Push around and you'll find the "click." Press it to switch on.It starts with steady red light.With each...
- CHARGE INSTRUCTION: Easy charge like your cell phone with the attached USB charging cable.Switch on the shoes when received and light up until all power gone.Then charge both shoes for 3 hours.
- LIGHT MODES:1.light on from red(steady)-2.green(st')-3.blue(st')-4.yellow(st')-5.skyblue(st')-6.purple(st')-7.white(st')-8.auto-change mode-9.light off.
- 【Cool Shinning】: New design and technology Shinmax light up shoes have 7 single colors glow and 5 flashing models, they are very fashion led sneaker, cool sneakers led shoes light up your feet and...
- 【EVA Material&comfortable】: The outsole of LED shoes is made of soft EVA material, light weight with High Abrasion, Endurance EVA Outsole and fiber optic mesh material. Soft and comfortable, can...
- 【Innovative design】：This Shinmax fiber optical led light up shoes have a Hidden Switch Button inside the strap on the heel, the hidden button will not affect your comfortable wearing experience...
- 【Ventilation&Breathable】: The insole and upper vamp of this fiber optic shoes have many breathable mesh,light up shoes keep your feet dry and cool, will not feel muggy
- 【Clean and Maintenance Instruction】: Please use wet tower to clean the upper directly. For stained and dirty spots,use the sponge eraser to brush the wet upper smoothly, and put the men/women...
- 8.5 Women/7 Men
- New design and technology LED light Up Shoes from Idea Frames! Cool sneakers light up your feet and catch all eyes on you while hanging out with friends. Best sneaker choice for dance party and music...
- Hidden Switch Button inside the strap on the heel. Easy to control the light on and off, at the same time the hidden button will not affect your comfortable wearing experience. USB charging for 2-3...
- Fiber Optic Cloth Upper Materials. Led Lights were applied into the upper cloth, which provides Higher Folding Endurance, water repellency and incredible lightweight.It could afford high temperature...
- Clean and Maintenance Instruction: Use Wet Tower to Clean the Upper directly. For stained and dirty spots, use the sponge eraser to brush the wet upper smoothly, and put the shoes in ventilated pacle...
- Idea Frames Led Light Up shoes could be the best gift idea! Choose the right size for your friend, lover and kids! The Shinning sneakers will be a nice present for birthday, halloween, thanksgive,...
- Idea Frames
- 4 Women/4 Men
4. Vape Juice (E-liquid )
When companies like Philip Morris entering highly unregulated industry, you can expect something big to happen. Although according to Telegraph, Philip Morris’s vision of cigarette-free future was met with scepticism, E-Cigarettes and vape liquid market volume are expected to grow at a CAGR of more than 25% from 2016 to 2021. In countries like The United Kingdom, where vaping product sales surpassed $6bn mark, vape shops are popping up on every corner.
One could say that “the golden age” of this unregulated industry is over and the new EU’s Tobacco Product Directive might confirm just that. But despite government’s efforts to control e-liquid market, there are plenty of options and new opportunities to launch and develop niche product within this growing industry.
5. Green tea shots
The popularity of green tea, and especially Matcha tea, has been steadily growing for the last few years. Therefore, it is not surprising that new products are entering this niche market. One of them happens to be Green tea shots.
6. Explainer videos
Explainer video is a perfect method to illustrate, simplify, demonstrate and explain your services or product features in a visually appealing way. The enormous popularity of “Buzzfeed” , “Tasty” and “TechInsider” videos on Facebook, may have contributed to this trend too. So whether you are a freelance graphic designer or a large digital design agency, this trending niche product should be on your bucket list in 2018.
7. Wifi video doorbells
Professional high-end home security cameras and closed circuit television (CCTV) are expensive to run. That’s why video doorbells are exactly what modern families need right now. The main purpose of video doorbell is to keep you safe by letting you know who is at the door. Small, compatible and controlled via smartphone app gadget is a new way to greet your guests. Video doorbells and similar smart home security products will be one of the biggest trends in 2018
- 🔋【Rechargeable Battery Security Video Doorbell】This video doorbell comes with 1 32GB SD Card（The built-in 32GB SD card can store encrypted records files for 9 months）, 1 Ring Chime and...
- 🌙【1080P HD Images & Night Vision】1080P full HD technology, the wireless video doorbell provides you with a clear picture quality to see the outdoor situation at home. The infrared lights...
- ⚠【Smart PIR & Motion Detection Alarm】The WiFi Doorbell camera provides 166°wider viewing angle greatly reduces the blind area and built-in PIR & motion sensor detects that effectively filters...
- 💬【Two-Way Audio & Weatherproof IP65】Support two-way voice real-time calls, such as face-to-face. You can see, hear and talk with the visitors anytime or anywhere from APP CloudEdge, and...
- 🔧【2 Minutes Quick Set-up】This camera doorbell comes with screws, you can mount it on the wall with screws. Download CloudEdge App on your mobile phone and follow the instructions step by...
- Connect your Ring doorbell with Alexa then enable announcements to be alerted when your doorbell is pressed or motion is detected. Talk to visitors through compatible Echo devices by saying "Alexa,...
- Lets you see, hear and speak to visitors from your phone, tablet and PC
- Sends alerts as soon as motion is detected or when visitors press the Doorbell
- Works on any home, with or without existing doorbell wires
- Monitors your home in HD video with infrared night vision
- Lets you check-in on your property at anytime with Live View on-demand video
- Includes Lifetime Theft Protection: If your Doorbell gets stolen, we'll replace it for free
- WIRELESS & Rechargeable Battery: ZUMIMALL wi-fi wireless video doorbell takes less than 5 minutes to set up. Our doorbell camera is powered by a built-in rechargeable battery that allows you to place...
- KEEP YOUR SECURITY UP: Our video doorbell security camera helps you maintain safety by viewing whoever is at your door without opening it. The WiFi doorbell allows you to talk and see in real-time, no...
- TWO-WAY AUDIO & VOICE MESSAGE: ZUMIMALL video doorbell can provide you real-time clear two-way audio with built-in microphone and speaker. Select a pre-recorded 30 seconds voice message for quick...
- 1080P FHD CAMERA WITH NIGHT VISION: Whether it's day or night, you can count on this wireless video doorbell camera to provide a clear view thanks to the 1080p FHD camera which coupled with the night...
- WEATHERPROOF & Dual Storage Options: To make sure your protection stays up around the clock we use an IP65 Waterproof design. It's safe to use in all weather conditions, which makes it ideal for use...
8. Power banks
Battery drain has always been one of smartphone users’ biggest nightmares. Despite iteration after iteration of new cutting-edge on-the-go gadgets and smartphones releasing every year, somehow li-ion battery life never seems to improve. Until smartphone manufacturers will resolve this problem (or at least usage/battery ratio will be increased), portable power banks seem to be the only way around this unpleasant experience.
- 【Power bank high capacity】The 25800mAh power bank could charge your phone at least 5-7 times, Suitable for business, travel, going out, you don't have to worry about your phone low battery....
- 【Portable charger with 2-port 3.1A output】 The portable charger with 2 USB ports in combination with a 5V / 2.1A and 5V / 1A output will provide your device with fast enough power.Dual USB Outport...
- 【External battery with protection system】 We use a high quality A + polymer lithium battery to extend the life of our products. Built-in security devices protect your devices from excessive power,...
- 【Highly compatible】 Suitable for all phones, tablets. (Note: The package comes with a micro USB cable used to charge the power bank and some Android phones. If your phone requires a Lighting cable...
- What You Get: Lanluk Power bank 25800mAh portable charger, Micro USB cable, User Manual, our worry-free 18-month friendly customer service.
- The Anker Advantage: Join the 50 million+ powered by our leading technology.
- Remarkably Compact: One of the smallest and lightest 10000mAh portable charger. Provides almost three-and-a-half iPhone 8 charges or two-and-a-half Galaxy S8 charges.
- High-Speed Charging: Anker's exclusive PowerIQ and VoltageBoost combine to deliver the fastest possible charge for any device. Qualcomm Quick Charge not supported.
- Certified Safe: Anker's MultiProtect safety system ensures complete protection for you and your devices.
- What You Get: Anker PowerCore 10000 portable charger, Micro USB cable, travel pouch, welcome guide, our worry-free 18-month warranty and friendly customer service. USB-C and Lightning cable for iPhone...
- 🏋 【HEAVYWEIGHT CAPACITY】 On one full charge, the Voyager XL can charge: 1x times: Macbook 12 / Surface Pro 4 -OR- 6x times: iPhone 8 Plus / Google Pixel 2 / Samsung Galaxy S8 -OR- 5x...
- ⚡ 【LIGHTNING FAST CHARGE TIMES】 15W and 30W ports charge your devices and gadgets 2-3x faster than the traditional powerbank (charges an iPhone XS Max to more than 50% in half an hour).
- 📱 【MULTI-DEVICE COMPATIBILITY】PD 3.0 and QC 3.0 ports allow you to quick-charge all USB-charged devices. Features 2x Micro-USB, 1x USB-C, and 2x USB-A ports. Package includes 1x MicroUSB...
- 📈 【NO MORE SLOW RECHARGE TIMES】For optimal recharging, use a 30W Type-C charger to fully recharge your Voyager XL portable phone charger in 3.5 - 4 hours. NOTE: if charged with a non-30W...
- 💯【PREMIUM, EASILY ACCESSIBLE CUSTOMER SERVICE】Amazon only provides a limited 30-day window for return or refund, and most sellers can only be reached through email. We go above and beyond...
What is hygge (pronounced “hoo-gah”)? The Danish word “hygge”, is usually translated into English as “cosiness”. According to the Oxford English Dictionary, Hygge refers to “a quality of cosiness and comfortable conviviality that engenders a feeling of contentment or well-being.” This is one of the hottest trends of 2017 that we have witnessed so far. If you are a blogger or own a home décor ecommerce store, you should definitely consider to explore this trending niche.
10. Nano suction technology and Anti-gravity phone cases
The ingenious anti-gravity case by Megatiny might be the start of a whole new niche market. The nano-suction Anti-Gravity phone case allows you to stick it to whiteboards, metal, kitchen cabinets, glass, mirrors, tile, flat car dashboards and more. The interest in such a product is high and the competition within this niche market is quite low.
What is nano suction technology?
In its simplest terms, nano-suction is the power of millions of miniature suction cups, packed as tightly as the cells of your skin that it feels like a smooth plastic surface to your hand. When the product covered with a layer of nano suction material is pressed against a flat surface, the millions of tiny (nano-sized) suction cups create an immense vacuum, generating a strong suction force that can hold a huge amount of weight.
- Nano technology: Nano sized suction cups enables the phone to stick on any smooth flat surface, such as mirror screen wall and metal, and it never leaves a mark on anything you stick.
- Multi function: Works perfectly for going handsfree while taking selfies, navigation for driving, cooking, Skyping, recording vlogs, watching YouTube videos, and etc.
- Durable: The case is reusable and is temperature resistant, the back film can protect the case from collecting dust. After a while, if the stickiness gets weak, please use a bit of water to wash the...
- Perfect Fit: Exclusively designed for and Perfect Fit with the Apple iPhone X/Xs 5.8", Access to all the controls and features; Perfect cutouts for speakers, camera and other ports. easy to install...
- Excellent Protection: Protect your phone from scratches, bumps Oil, Dust and other daily damage
- [Anti Gravity Case] iPhone 7 Plus case / iPhone 8 Plus case by CloudValley for Apple iPhone 7 Plus (2016) / iPhone 8 Plus (2017).
- [Enjoy Life] Stick your phone to glass, mirrors, whiteboards, metal, kitchen cabinets or tile, car GPS, and most smooth, flat surfaces, anytime, anywhere to enjoy the fun of mobile phones!
- [Protect You Phone] Protective dual layer phone case with PC back cover and impact resistant TPU frame.
- [What You Get] CloudValley Anti Gravity iPhone 8 Plus Case, Back Plate Cover, Installation guide, and our worry-free 18 month warranty and friendly customer service.
- [NOTE] If the sticky part got dirty and not able to stick on the wall, you can wipe it with clear water, and it will be sticky again. Put the Back Plate Cover adsorption on the back of the phone, it...
- DO NOT STICK TO painted walls, trees, sofa, bumpy and dusty surfaces; it functions just like suction cup hooks that stick on bathroom walls or doors; This phone case has a sticky layer that consists...
- Fit for iPhone XR full access to buttons and ports
- The dust proof film is anti fingerprint can protect the nano cups from collecting dust; if the stickiness gets weak please use a bit of water to wash the case and the case will be good for use again
- Works perfectly for going handsfree while taking selfies navigation for driving cooking recording vlogs watching videos and etc
- Stick your phone to glass, mirrors, whiteboards, metal, kitchen cabinets or tile and smooth flat surfaces
11. Artificial Intelligence
There is no shadow of a doubt, that Artificial intelligence (AI) is the next “big thing”. It’s bigger than VR and AR combined. There are already numerous artificial intelligence algorithms, that surpass the capacities of human experts of today. Increasingly complex AI algorithms and cognitive machines are entering traditionally human-powered industries: customer service, after-sales support, finance, transport, production, manufacturing or marketing.
“This hyper focus on technology-fueled marketing has also had an immense impact on other types of technology, evolving artificial intelligence from the niche of science fiction to the newest must-have technology of today. ” – says David Verhaag . As AI algorithms, and cognitive, technological-brain capacity improves, its field of application will grow further.
At a certain point, sophisticated AI algorithms will start optimizing themselves to an ever greater degree—maybe even reaching superhuman levels of intelligence. Although AI is a vast industry, there is enough space for a number of products to fill various niche markets of this emerging technology in 2018.
12. Fidget Spinners
Fidget spinners are taking over playgrounds. According to Forbes, fidget spinners touted to become the most viral retail product in 2017 and as of , 2017 Amazon’s best selling product list is dominated by these spinning gadgets. On 2018 they will still be on demand. The small toys have become the latest must have gadget. Fidget spinners have a rather surprising past. They were originally designed to help children with certain conditions like autism and ADHD deal with stress.
Fidget spinners only cost a couple of dollars, but some websites and e-commerce shops have started to charge a lot more as their popularity increases. Online videos showing off tricks have had millions of views. Until the next big thing in the playground, it looks like the fidget spinner will be around. We hope this is yet another of many untouched niche markets you will strive in.
- Relieve Stress. This Magnetic Orbiter Hand Fidget toy can help reduce stress and anxiety for Kids & Adults, also effective for Focus and Deep Thought and help patients with ADD and ADHD relieve stress...
- Material: Pure copper gear and aluminum body, the body's material is Aviation aluminum, sandblasting effect, feels good. R188 stainless steel bearing,spins about 2 minutes.
- Use Way: Hold the magetic balls spinner in your hand , rapidly spin it with your other hand. Spin your stress away.
- Gift package. This orbit magnetic fidget spinner is a great toy For Fidgeters, Anxiety, Focusing, ADHD, Autism, Quitting Bad Habits, Staying Awake. Extremely portable and pocket size which is easy to...
- ☞ SAFETY FIRST - This Golden Snitch Fidget Spinner complies with US Standard Children's Product Certificate; ASTM F963-17 and CPSIA passed. Safe for children over 3 years old
- ☞ ONLY AT Wiitin - Exclusive design symbolizes the "Golden Snitch" from Harry Potter. Now start to enjoy your fidget spinner in a fun way more than EVER!
- ☞ DURABLE MATERIAL - With trendsetting appearance, METAL-ALLOY body and SELF-LUBRICATING steel bearing, the Snitch offers amazing grip and controlled spin with an average 2-minute incredibly fast,...
- ☞ THE BEST FIDGET TOY - Great EDC gift idea for birthday, Halloween, Thanksgiving, Christmas and New Year. Just flick and spin! The satisfaction of each spinning rotation is great for anxiety, phone...
- ☞ EASY TO CARRY - Compact pocket size design with lightweight offers effective fun, focus and deep thought. Perfect everyday carry item for adults and children. Also the beautiful sturdy zipped case...
- ☛Notice ☚FIGROL-Direct is committed to providing each customer with the highest standard of customer service. If you have any product problem concerned,please don't hesitate to contact us as soon...
- 【SMALL ENOUGH TO USE ANYWHERE】At the office, commuting, in class, studying, in a meeting or watching TV. Simply keep one in your purse, pocket, car, or desk drawer and know that you always have...
- 【Safety】 ABS Material can Provided with Shocking High Quality when Drop Spinner off Uncarefully,Besides,Produced Under Strict Supervision that meets new US Toy Safety Standard (ASTM F963-16)
- 【Gift】 Great Birthday or Festival Gift for Your Kids,or As any Special Day Gift!Cool light rainbow,Multi color Light Make it Much Attractive,More Fun!
- 【Energy Saving】Easy To Carry,Small,Light off if No Press the Button in 1 minute!