Swiss watchmaker Omega enters e-commerce space

Omega has announced the official launch of its first ever online sales platform. Exclusively for customers in the United States, the brand’s famous collections can now be purchased directly through the company’s website. Driven by the value of traditions, a majority of Swiss watchmakers have remained aloof from e-commerce, which has become an essential space […]

With an eye on food & grocery sector, Alibaba buys stake in Sun Art Retail

In yet another bold move, the Chinese e-commerce conglomerate, Alibaba, invested $2.88 billion to buy 36.16% stake in Sun Art Retail which is a major offline retailer in China. In what can be seen as its latest strategic move, Alibaba puts into practice its new approach to retail marketing. According to the company, the group […]

Report reveals how e-commerce brands can improve their mobile checkout experience

Despite our ever-approaching transition to a cashless world and more consumers than ever who want to pay for online goods using their mobile phones, brands are still coming up short when it comes to mastering the mobile payment experience. Brands are stuck deploying solutions that might have satisfied yesterday’s shoppers, but in our current culture […]

12 key elements to build a wildly successful subscription box business

In their latest white paper, Ocean X, a subscription commerce platform, has identified 12 psychological ingredients that drive customers to sign up for, and stick with, physical subscriptions. In today’s complex, often overwhelming world of unlimited choices, it’s easy to feel lost and unappreciated. At the same time, we’re engulfed in a digital space — we’re […]

E-commerce fashion retailer Zalando announces opening in Lisbon

Zalando, German e-commerce fashion retailer, continues its global growth with the opening of its new technology hub in Lisbon. Zalando aims to expand its e-commerce platform and increase digital offers to connect people and fashion in multiple ways. The new technology hub in Lisbon will play a key role in this strategy by focusing on the development […]

E-commerce will outpace in-store spending for first time ever this holiday season

E-commerce is set to surpass yet another significant milestone in the world of retail. For the first time ever, holiday shoppers will spend more on e-commerce sites than they will in brick-and-mortar stores, according to a recent study. The survey, conducted by Deloitte, found that consumers will spend 51 percent of their budget online and […]

Report: data, AI and the IoT will dominate the future of Ecommerce

From all recent indications, the future of e-commerce will undergo vast changes in the coming years.  Brands and retailers who want to succeed in this new landscape will need to turn to technology — specifically AI and the IoT — to learn about their customers and, in turn, build deep and lasting consumer relationships, according […]

Brands are ditching direct-to-consumer ecommerce model

Brands are migrating investment in site direct-to-consumer e-commerce features to merchandising efforts on major retailer platforms such as Amazon or Best Buy, a new research has found. According to the newly-released L2 Inc consumer electronics report, over the last three years, 13 percent of L2 Index brands have removed direct-to-consumer e-commerce functionality from their brand […]