Bitcoin,Litecoin and cryptocurrency: a viable option for ecommerce businesses

After reaching record highs year-to-date, Bitcoin and Litecoin, dubbed its “little brother”, are making big waves in the crypto-industry. Bitcoin now has a greater total valuation than payment-processing leader PayPal (PYPL) and could be seen as a viable currency for e-commerce businesses processing digital payments. A cryptocurrency is a digital currency stored on an open […]

Top 10 Trending Products to Sell on Amazon in 2018

Every year millions of new products being added to Amazon, the largest online retailer by a large margin. But the fact is that very few of those become best-sellers. Before we dive into our list of trending products that we believe will flourish and domtinate Amazon’s listings in 2018, let’s take a closer look at some […]

Amazon’s Augmented Reality Patent Could Reshape the Future of E-commerce

SEATTLE, WA — August 3, 2017. Two new patents filed by Amazon shine a light on the e-commerce giant’s ambitions with the emerging technology of augmented reality and how it can be used to revolutionize online shopping. The two patented technologies, “Augmented Reality Presentation” and “Forming a Representation of an Item with Light,” would essentially allow […]

As Amazon’s Advertising Platform Grows,Marketers and Brands Look to Make the Switch

SEATTLE, WA — July 23, 2017. Amazon Advertising Platform (AAP), which launched in 2014, is fast becoming a viable and lucrative option for brands trying to promote and increase the sales of their products. Often overlooked by companies who focus their marketing dollars on conventional advertising platforms like Google and Facebook, Amazon Advertising Platform’s success […]

57% of U.S. consumer online spend is now made through Amazon

WASHINGTON, DC — July 17, 2017. The latest research by digital commerce consultancy firm, Salmon, has revealed that as much as two-fifths (37%) of the total online spend is now made through Amazon, rising even higher amongst those in the US (57%). According to the report, these figures are skewed heavily by the large number […]

E-commerce Market in Europe expected to reach €602 billion in 2017

European e-commerce sales is expected to reach €602 billion in 2017, a report from Ecommerce Foundation claims. According to the same report, e-commerce growth in Europe is declining (down by 7,63% since 2010), but remains strong, with 13.62% growth in 2017. “The ongoing strength of electronic commerce and industry innovation will fuel further growth in electronic payment […]

Marketing platform Swell joins Shopify Plus Technology Partner Program

Boston, MA — June 14, 2017.  Swell, incentive marketing platform, headquartered in Boston,MA, has joined the Shopify Plus Technology Program to bring its high-performing loyalty, social media interactions, referral, and email capture programs to Shopify Plus merchants. The Shopify Plus Technology Partner Program was launched on June 8, 2017 to assist in the development of the next generation of retail […]

Report: Half of US consumers embrace cross-border shopping

Atlanta, GA — June 13, 2017.  A new customer experience study from UPS has found that 47% percent of U.S. consumers have made a purchase from an overseas merchant in 2017. 36% said they wanted unique products, not available on the domestic U.S. market, while most online shoppers cite lower overseas prices as a main incentive for making […]

Metail Finds Niche in the Virtual Fitting Room Market

LONDON,UK — June 7, 2017.  With the growing relevance of online transactions, retailers are exploring new ways in which they can overcome the challenges associated with selling nondigital products, such as clothing or eyewear, without customers having physical access to products. VR,AR and immersive fitting-room technologies can provide information about how a product fits a particular […]

eBay Unveils New Brand Platform, “Fill Your Cart With Color”

  SAN JOSE, CA — June 5, 2017.  eBay, the multinational e-commerce corporation, today unveiled a new brand platform “Fill Your Cart With Color”. “Fill Your Cart with Color” offers more personalized eBay shopping experience, which now includes a redesigned homepage that’s responsive to each user’s interests. https://www.youtube.com/watch?v=ZBcl7oqKtvE eBay’s product-topic and novelty-focused “Fill Your Cart with Color” page now […]