Every year millions of new products being added to Amazon, the largest online retailer by a large margin. But the fact is that very few of those become best-sellers. Before we dive into our list of trending products that we believe will flourish and dominate Amazon’s listings in 2018, let’s take a closer look at some of the factors that help to predict the potential success of a new product.
If you are experienced seller on Amazon, most likely you are familiar with the manufacturing cycle of a product and its logistics ecosystem. However, if you are not sure what to sell on Amazon and searching for a new trendy and profitable product that has a lot of potential, it’s crucial to understand that your position in product’s manufacturing lifecycle is one of the key elements to success and potential profit margins.
Without going too deep into economics and marketing theories, let’s draw a simple chart illustrating how vendor type is correlated with competition, market advantage and profit.
It’s not rocket science, but it suggests that if you are a small retailer, following creative innovators will increase your chances to find a new profitable product. It will help you to stay ahead of your competitors and sell more products on Amazon or any other marketplace.
Depending on whether you are a small retailer, a manufacturer (innovator) or selling white-label products, our list provides some of the most trending products, that we observed over the time while covering our daily news section. Although some of these consumer goods are not available on the market yet and due to be released end of this year, successful crowdfunding campaigns suggest that there is a huge demand for such products.
The 2017’s holiday season is only three months away and we can expect that some of these products will top Amazon’s best-seller listings by 2018.
10 Trending products to sell on Amazon:
1. Touchscreen gloves
Although touchscreen gloves have been around for awhile, there is a huge niche market for this product. A quick search on Amazon for touchscreen gloves, reveals how immature this product is. Surprisingly, almost all items are available only in dark grey or black colors. Clearly, there is a lack of visually appealing, colorful and stylish gloves. So if you are still wondering what to sell on Amazon this holiday season and in 2018, touchscreen gloves seem to be a good choice.
A good example is Napo Gloves, a new startup from Warsaw, Poland, is aiming to fill this niche. The company’s new product combines luxury fashion with technology dedicated to touchscreen devices such as tablets, smartphones, ATMs and car navigation systems.
2. Smart backpacks
Smart backpacks allow travelers to charge their tablets, game consoles, smartphones and other gadgets on the go. Backpacks equipped with powerful batteries and USB connections are certainly on the rise. Unlike small power banks, that might be not so comfortable to carry it along, a backpack is not limited to a single purpose. This niche market is gradually becoming saturated. But a quick search on Amazon shows that despite the fact that there are many products listed under this category, most of them are quite popular.
Backpacks are also one of the most trending products on crowdfunding platforms such as Kickstarter or Indiegogo:
3. Laser engravers
Personalization and customization of products is in high demand. Laser engravers are primarily used in industrial production. But a new technology allows to make them small, portable and user-friendly. Cubiio is a good example of this trend. Although Cubiio can only engrave on wood, paperboard, cardboard, fabric, felt or leather, the new gadget successfully raised $798,495 of its initial $25,000 goal. A perfect product for DIY enthusiasts.
4. Ear wax removal kits
A cotton swab is nowadays obsolete, having been replaced by advanced ear cleaning kits. The development of new materials and technology advancement in personal hygiene sector, allows manufacturers to produce a new generation of ear wax removal products.
Ear wax removal kits have been on the rise over the past few years but saw a huge jump in popularity in 2016 and it shows no signs of slowing down. One of the biggest advantages of selling personal hygiene products is that it guarantees repeated sales. The success story on Kickstarter of a new startup, Eeears, shows that there is a huge demand for such product.
Keeping in mind that the demand for these products is on the rise, there is a good chance to take the lead on Amazon’s listings and successfully enter this niche market.
5. Portable mini 3D printers
Scoot Galloway, marketing professor at NYU Stern School of business, made a strong statement saying that 3d printing is dead. And he was right in a sense. However, over the last 12 months, we have witnessed a new trend. Small, portable and highly customizable personal 3D printers became a new trend. Here are few examples of how new start-ups are taking advantage of this emerging trend.
6. Fidget toys
The phenomenon and popularity of fidget spinner show no signs of slowing down.The fidget spinner is one of the most popular toys on Amazon and yet somehow new products in this category find their way to succeed. While there are plenty of best-selling spinning toys on Amazon, there are also a number of possibilities to improve and customize this viral product. Here is a good example:
7. Seal & Pour packages
Packaging is a very saturated market. However, while doing this list we were not able to find many products on Amazon (nor on Amazon UK), that would feature a well-made seal & pour lid. According to our source in China, this is one of the best-selling packaging products on the market right now.
8. Solar USB Chargers
Green energy is one of the biggest trends in the last decade. As technology evolves, creative entrepreneurs find new ways to deliver sophisticated, futuristic, solar-powered gadgets to everyday homes and offices. But solar USB chargers are yet to find their mass market.
9. VR gadgets
VR industry is booming this year (and will continue in 2018). Virtual Reality glasses are among the most-wanted gadgets in 2017. We believe this trend will continue to grow as developers at major companies are working very hard to bring VR to masses. And companies like Cinera are taking one step further to bring IMAX-like experience to your home.
10. Plastic folding furniture
Plastic recyclables make up a large portion of recycling programs, and lately, companies in the recycling industry have been forced to come up with new ways to handle their production.
This has sparked a new trend in home furniture, making it more affordable and durable. And one of the biggest advantages of selling plastic furniture is its low weight and shipping costs. A good example is Tinge table, that requires no tools or hardware when assembled.
Check out our new 2018 E-commerce Product Trends Discovery e-course
Disclaimer: “Top 10 Trending Products to Sell on Amazon in 2018” is only an informational guide. Before selling anything on Amazon you must first do your own due diligence to determine market demand and potential.
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