SAN JOSE, CA — June 5, 2017. eBay, the multinational e-commerce corporation, today unveiled a new brand platform “Fill Your Cart With Color”.
“Fill Your Cart with Color” offers more personalized eBay shopping experience, which now includes a redesigned homepage that’s responsive to each user’s interests.
eBay’s product-topic and novelty-focused “Fill Your Cart with Color” page now benefits from human curation as well as the e-commerce giant’s Artificial Intelligence and Machine Learning technology.
“Individuality and self-expression are at the heart of the eBay brand, delivered through an extraordinary breadth of inventory from around the world,” said Karl Isaac, Vice President of Global Brand at eBay.
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