SSocial Media Here’s how these 4 celebrity Instagram influencers soared to the top of their nichebyMantas MalukasNovember 8, 20172.4K views The world of marketing has changed radically in the past decade with the rise and ubiquity of social…
MMarketing How Netflix’s ‘Stranger Things’ is breaking marketing boundariesbyMantas MalukasNovember 6, 20178.4K views Last year, Netflix and Stranger Things took the world by storm when the first season took binge-watchers to…
EE-commerce 12 key elements to build a wildly successful subscription box businessbyMantas MalukasNovember 5, 20173.0K views In their latest white paper, Ocean X, a subscription commerce platform, has identified 12 psychological ingredients that drive customers…
SSocial Media One size doesn’t fit all: building the perfect influencer marketing strategybyMantas MalukasSeptember 29, 20172.9K views Due to the relative lack of data on what specifically drives ROI in regards to influencer marketing, it…
SSocial Media Inside the blogger’s mind: how influencer marketing changed in 2017byMantas MalukasSeptember 5, 20172.1K views A new survey of 586 bloggers and vloggers, examined the current state of influencers: their habits, attitudes, and blogging…
BBrands Effectively Branding in the Age of Social Media InfluencersbyHarry SureshAugust 28, 20171.2K views Many brands find navigating the influencer marketing landscape to be relatively difficult due to the novelty of this…
TTools & Resources 10 Influencer Marketing Tools to Amp Up Your Social Media PresencebyMantas MalukasJuly 31, 20174.5K views July 31, 2017. Influencer marketing has grown at a staggering rate over the past few years and looks…
BBrands Costs Are Soaring: The Current State of Influencer Marketing In 2017byTom JosephJuly 25, 20173.4K views Influencers are charging more, but is it money well-spent? Influencer marketing is big business — and it’s only…
BBrands Top 5 Marketing Platforms to Reach Out to Social Media InfluencersbyMantas MalukasJune 24, 20172.5K views Forget about Hollywood stars—nowadays, brands are going after social media celebrities for advertising campaigns. The rise of social…