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  • News
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    • Consumer Products
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Browsing Category

Brands

18 posts

The latest news in brand marketing,strategies,reports & industry analysis.More than anything else, brand marketing strategy drives your business and keeps it focused.

BBrands

Native Ads Resulting in Higher Brand Recognition and Click-through Rate,Study Finds

  • byMantas Malukas
  • July 29, 2017
  • 2.9K views
ANN ARBOR, MI — July 29, 2017.  A study conducted by Associate Professor of Marketing  Anocha Aribarg and…
BBrands

Costs Are Soaring: The Current State of Influencer Marketing In 2017

  • byTom Joseph
  • July 25, 2017
  • 3.8K views
Influencers are charging more, but is it money well-spent? Influencer marketing is big business — and it’s only…
BBrands

AI Chatbots: An Evolving Trend in Brand Marketing

  • byMantas Malukas
  • July 16, 2017
  • 3.5K views
LONDON,UK — July 16, 2017.  Chatbots, software used to simulate text-based business-to-consumer conversations, have grown considerably smarter in…
DDaily Niche

Financial services brands fail to address millennials on social media

  • byMantas Malukas
  • July 12, 2017
  • 1.4K views
NEW YORK, NY — July 12, 2017.  A report by L2 Inc, a business intelligence firm, has found that…
BBrands

Top 5 Marketing Platforms to Reach Out to Social Media Influencers

  • byMantas Malukas
  • June 24, 2017
  • 2.9K views
Forget about Hollywood stars—nowadays, brands are going after social media celebrities for advertising campaigns. The rise of social…
BBrands

A New Approach to Measuring How Brands Are Portrayed On Social Media

  • byMantas Malukas
  • June 9, 2017
  • 5.5K views
NEW YORK, NY — June 9, 2017. Scientists propose a “visual listening in” approach to measuring how brands are…
DDaily Niche

Metail Finds Niche in the Virtual Fitting Room Market

  • byMantas Malukas
  • June 7, 2017
  • 2.6K views
LONDON,UK — June 7, 2017.  With the growing relevance of online transactions, retailers are exploring new ways in…
DDaily Niche

eBay Unveils New Brand Platform, “Fill Your Cart With Color”

  • byMantas Malukas
  • June 5, 2017
  • 1.3K views
  SAN JOSE, CA — June 5, 2017.  eBay, the multinational e-commerce corporation, today unveiled a new brand platform “Fill Your…

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