How Netflix’s ‘Stranger Things’ is breaking marketing boundaries
Last year, Netflix and Stranger Things took the world by storm when the first season took binge-watchers to…
12 key elements to build a wildly successful subscription box business
In their latest white paper, Ocean X, a subscription commerce platform, has identified 12 psychological ingredients that drive customers…
Bitcoin,Litecoin,Ethereum: Amazon Coin is shaking up cryptocurrency markets
Bitcoin’s price has skyrocketed to unprecedented figure over the past several weeks while other cryptocurrencies such as Litecoin or…
How and why the fashion industry is trending toward sustainable clothing
Who makes the clothes we wear every day? Where are they being made? And what happens to all…
The most relevant brands in 2017 and what marketers can learn from them
Connect us, entertain us, and inspire us. Brands that are able to do these three things effectively reign…
One size doesn’t fit all: building the perfect influencer marketing strategy
Due to the relative lack of data on what specifically drives ROI in regards to influencer marketing, it…
How Augmented Reality is shaking up the product packaging industry
In the past few years, Augmented Reality has made huge strides in becoming more mainstream — Pokémon Go…
7 marketing strategies behind Donald Trump’s success
Regardless of the politics surrounding the man, Donald Trump built a real estate empire and then, against almost…
How video ads on Facebook,Amazon and YouTube are taking over online advertising
In recent years, the biggest shift in the digital sphere has, without a doubt, been the domination of…
Top 10 marketing trends every marketer should follow in 2018
As technology marches forward and more and more of Generation Z and millennials come of age, establishing a…